Editor’s Note (3/24/2021): Sadly, but as expected… Apple did not hold a product launch event on March 23rd, and thus, AirTags remain unannounced. Latest rumors point to AirTags Launching in April. Let’s see! Original article below.
OK, the title might be a bit tongue-in-cheek but you can’t blame us for getting excited and also trying to temper expectations. Yes, you’ve read here now and probably seen it elsewhere – the interwebs is alive now with a rumored Apple AirTags release event of March 23, 2021.
Loyal readers and AirTags fanatics will know, expected AirTags release date rumors have come and gone before. We just recently ran a piece saying that Apple AirTag will be Released in March but without a specific date on the calendar… Before that, well, we had a quite a few “quasi-credible” leaks and rumors come and go as well (January’s Are AirTags Coming Out in 2021, December’s AirTags Rumors: When Will AirTags Be Announced, the sadly disappointing pre-holiday Will AirTags Be Announced in time for Christmas, and many others that hit our inboxes but didn’t make the publishing cut).
So – what’s behind this week’s AirTag rumor and release-date leak, and is it credible? Let’s take a look.
Twitter-user Kang, who posts under DuanRui and has correctly predicted some prior Apple announcements, seems to be the first to have circled March 23rd on the calendar as the official AirTags release date – or at least, the next official Apple product announcement event (TBD on whether it includes AirTags). See his Tweet below:
Others had previously said the the 16th might be the date – but that felt like random conjecture based on the fact that Apple usually holds a release event in March each year, and was quickly shot-down by a more-connected source… Bloomberg News’ Mark Gurman. His two tweets below summarize his thoughts pretty clearly. Not happening on the 16th… But no word on the 23rd.
So, OK, not the 16th. What about DuanRui’s 23rd comment – has anyone else with a decent track record of predicting Apple rumors confirmed that date as a possibility for an Apple event or AirTags release date?
Yes, Jon Prosser “confirmed” the 23rd in his tweet – he agrees, it must. be. happening. now… right? I mean, people don’t tweet without a lot of thought and evidence… right??? (sarcasm). Let’s see who might contradict Mr. Prosser next… It’s —– Mr. Prosser!
Jon Prosser waited a full 25 minutes, and then said he didn’t realize the 23rd was also the date of an upcoming OnePlus android phone release event, and changed his mind. Oh well… that was short-lived.
So, will Apple hold an event on March 23rd, and if so, will AirTags be released? Let’s wait and see!
